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Complete and Continue
Content Renaissance
Part 1: Introduction
Tony Welcome (4:05)
Jon Welcome (1:33)
Forum Access
Part 2: Your Roadmap to a Better Site
Course Masterplan - Overview (8:16)
Masterplan in Google Sheet Format
Part 3: Creating Your Terminology Sheet
Overview & High level process
Step 1: Get Competitor URLs (8:32)
Step 2: Get Your Top #1 Rankings
Step 3: Get Your Competitor’s Top #1 Rankings (10:06)
Step 4: Get The Body Text From All 100 #1 Rankings (3:49)
Step 5: Upload The Corpus .txt File to SketchEngine (1:33)
Step 6: Store Top N-grams (4:10)
Step 7: Store Top Unique Words (5:48)
Step 8: Have AI Categorize All Your Words and Phrases (18:23)
EXAMPLE of a terminology sheet
Part 4: Creating a Content Rule Book
How to Create a Content Writing Guide (for you and writers) (8:30)
Sample Content Rule Book
PART 5: Identifying First Pages to Improve
What to focus on improving first (5:57)
Part 6: Improving Your Content with the CAREFUL Method
What is the CAREFUL Method? (17:25)
CONFIRM The Main Keyword and Search Intent (17:45)
ANALYZE The Search Results (22:00)
ROUND-UP Missing Keywords (50:05)
EMBED Missing Content (14:40)
FILTER Out the Fluffy Content (54:25)
UTILIZE Experts (38:41)
LINK Out and Back (11:04)
Part 7: Creating a Content Update System
1. Don't Make This Common Mistake (6:21)
2. Creating a Content Update Checklist (6:48)
3. Creating a Content Update Workflow (8:21)
4. Determine Your Content Update Cadence (5:38)
Bonus: Topical Path$: Simple Traffic & Revenue Booster
Navigation: Homepage & Menus (51:57)
Bonus: Instant Credibility Formula
Amping Up Your Trust Level (29:49)
Bonus: A.I. Proofing Your Niche Site
How I'm Optimizing for Google's SGE & combating competitors who are using AI (23:53)
BONUS Tools & others
Course toolbox here
Advanced Google Trends Keyword Process
Step 5: Upload The Corpus .txt File to SketchEngine
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